What is LAC?

What is LAC?

LAC - Leader in Customer Service is a programme with international scope, which analyses and certifies organisations that are in compliance with basic care parameters and respect the Consumer Defence Law. Given the pandemic context, LAC has been adjusted, also evaluating and certifying compliance with the rules and guidelines of the DGS, becoming LAC - Safe & Care.

LAC Objective

To make national business activity more dynamic, guaranteeing quality service and respect for the consumer, as well as dignifying the role of the service professional.

Benefits

  • Increases the degree of confidence in the organisation/brand
  • In that organisation there is a commitment to providing a caring and charming service
  • Knows he will be recognised and valued
  • Knows that the focus of professionals will be on meeting your needs and expectations
  • Know you will be understood and your rights will be respected
  •  And if you don't like it... you know that your complaint or suggestion will have consequences.
  • It offers an important management tool to the entrepreneur
  • Generates a culture of quality service
  • Promotes a culture of continuous improvement
  • Increases the responsibility of professionals
  • Increases the profitability of the business, both by increasing customer loyalty and by attracting new customers
  • Helps to prevent and minimise complaints
  • Guides vocational training to ensure better results
  • Standardises minimum procedures for qualified assistance
  • Improves the company's prestige and image

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